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Pavlovian Model and its applicationViews: 560
Jul 23, 2005 6:04 pmPavlovian Model and its application#

Sonesh Prakash
Hello all,
I am a student of Marketing Management from Mumbai, currently in the second year of the course. I would love to know more about the application of Pavlovian Model of Classical Conditioning (The Dog and the bell -Stimulus Experiment) in the Industry. Has the model been currently utilized for Marketing Strategies -- Advertising, Consumer research etc ??
Would love to know more about its practicality in todays business environment.
Regards
Sonesh

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