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my Intro & Query !!

Jul 21, 2006 5:33 pm

re: re: re: re: my Intro & Query !!

Steffen Nielsen

In my industry (tradeshows) I am not able to provide any numbers either. Like Ketan said, I use last years numbers, and this years exspectations. Kind of like the stock market.When I provide someone with a new tradeshow booth, it is impossible to messure, how many new leads are generated, because of the new look or branding, or if the client would have gotten them anyway. I have to establish a relationship, so the client trust that what I say is right. I am far from the cheapest in the market, and numbers doesn't mean anything! I believe that my product or service has great value, and so will my client. You have to find out what values you bring to the table. If it is only numbers, and you can't find them, you are in trouble.

Good luck!
Steffen

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